Ghostbusters – Urban Outfitters – Joshua Vides
Direct-to-Retail, Licensing
Longtime WMG client, Sony Pictures, tasked WMG with creating a multi-faceted partnership to celebrate the new Ghostbusters: Afterlife film. To create s new and exciting aspect to merchandise around the IP, WMG identified artist Joshua Vides, known for his unique line work art, to create the useable artwork to be applied to apparel and accessories.
The collection, which will be an exclusive DTR partnership with Urban Outfitters, will focus on three various designs from Joshua Vides around iconic Ghostbusters symbolic art; The Ecto-1 License Plate, the Proton Pack and the No Ghost Logo.
